− customer service
− competitive research

- XHTML/HTML

- Flash
- Illustrator
- Vertical Response

Middle Tennessee State University Murfreesboro, TN
Web Specialist

• Created detailed strategies for MTSU website redesign/ restructure project, to be implemented Fall 2012.
• Created detailed web governance document to be implemented Summer 2012.
• Created and implemented conversion plan for MTSU website conversion from Luminus CMS to OmniUpdate CMS. 
• Designed, developed and currently administer customized Wordpress sites for MTSUnews.com, MTSU Magazine, and MTSU President’s Post.
• Consult with content contributors (departments, divisions, and faculty) to identify and define project goals and
  technological solutions related to MTSU websites.
• Designed and implemented of MTSU website redesign project and subsequent departmental templates (2007).
• Coordinate creation and management of other MTSU root pages and departmental sites.
• Provide technical assistance to content contributors (departments, divisions, and faculty) on web content management; website usability/accessibility and website branding.
• Teach seminars and workshops on various multimedia or web applications related topics such as Dreamweaver, Photoshop, Illustrator, Wordpress and CSS.
• Research and document new web application techniques and changes to web page specifications.
  

Acxiom Corporation, Digital Marketing Division, Nashville, TN
Associate Account Manager, Levels I and II

DTC Communications, Alexandria, TN
Marketing /Graphic Designer/ Web Developer

• Created new branding for DTC and DTC Wireless including all stationary, business cards, and marketing collateral. Branding is one that incorporates all of the DTC Business Divisions.
• Responsible for several marketing campaigns including developing products, initial revenue projections, package pricing, advertisement, analyzing, reporting sales and results.
• Created several Intranet/Internet sites using database driven languages including ASP.NET and PHP.  Sites included DTCcom.net (PHP/MySQL), COS internal site (ASP.NET/Access), DTC Agent Site (PHP/MySQL), DTC Wireless Phone Tracking site (ASP.NET/Access), Webspace-DTC domain tracking site (ASP.NET/Access) and an Intranet site that has a company directory, company news, departmental segments, a centralized place for network/technical issues, promotions, etc... (ASP.NET/Access)
• Presented an interactive workshop on Intranet sites and content management systems to the NTCA Marketing Committee.

VCharlene Creative Services, Nashville, TN
Consultant Work

• Developed and implemented multiple website designs, web and marketing strategies a multitier branding campaign for New Level Community Development Corporation.  (Marketing/Web Consultant 2006-Current)
• Developed and implemented website design, and marketing materials for CME Systems. 
• Developed multifaceted Digital Marketing and Social Media plan for DTC Communications to be implemented Fall 2012.
• Developed multifaceted rebranding and marketing campaign for Stonegate Commercial Real Estate. (Marketing Competition 2011)
• Developed and executed launch plan for Beck and Call concierge service.  Plan included developing branding, a marketing strategy and marketing collateral. 
• Developed and executed launch plan for Café 24/7 Coffee House.  Plan included designing, developing branding, a marketing strategy, advertising collateral, promotional calendar, online presence, and store set up. 
• Developed and executed launch plan for dual location bookstores for Mt. Zion Baptist Church.  This included store set up, initial product orders, displays, advertising collateral, and marketing strategy for first year.
•  Developed and executed branding campaign for New Level Community Development Corporation.  This included creating new corporate ID, branding standards, website, collateral and marketing strategy for the upcoming year.
• Worked with Mt. Zion marketing team to develop and execute launch plan for Debt Free initiative, including launch plan, continued marketing strategy, collateral, online presence, and retention plan.
• Worked with Urban League Young Professionals Marketing Team to develop and execute marketing and re-branding strategy.  This includes a comprehensive marketing/re-branding strategy, as well as kick off campaign.

Univeristy of Illinois, ATLAS Department, Champaign-Urbana, IL
Web Consultant

• Increased knowledge in Graphic Design concepts by designing websites and templates for departments in the College of Liberal Arts and Sciences.
• Gained project management skills by being responsible for designated departmental sites from concept to completion. Built networking skills by working on one on one with department heads to come up with a website design that is both innovative and appropriate for the target audience.
• Developed interpersonal skills by working with a team of very talented Grapic Designers and Technical Professionals to create websites that meet program to the team.
• Gained experience in creating web concepts from existing print advertising documents.